CANADIAN TRAVELLERS ON PLAY AIRLINE FAVOUR AMSTERDAM AND LISBON
Low-cost Icelandic airline PLAY, operating flights out of Hamilton since June, has released some early travel trends.
Among them is that flights to Amsterdam and Lisbon remain popular with Canadian travellers with the weather (70%), food (63%), and attractions, (61%) being the driving force around the demand.
Of all passengers flying with PLAY in October 2023, 28.4% were departing from Iceland, 33.9% were traveling to Iceland, and 37.6% were connecting passengers (VIA).
PLAY also saw strong performance in its network with Hamilton, Prague, and Barcelona all performing at over an 95% load factor.
Going forward, PLAY expects to see wellness travel surge in interest, including opportunities for floating yoga, water sound baths and snow meditation, in addition to booms in ice therapy retreats, underwater hotels and “mermania.”
PLAY announced at the beginning of 2023 that travellers could book tickets from John C. Munro Hamilton International Airport to 26 European destinations including London, Paris, Berlin, Copenhagen, Dublin, Brussels, Stockholm, and Gothenburg with flight service beginning on June 22, 2023.
2023-11-27T21:07:10Z dg43tfdfdgfd